REGISTRATION - Creating an attendee profile within Sched DOES NOT REGISTER you for the conference or specific workshops. You must register for the conference HERE!!
We look forward to seeing you at comSpark 2018 at the Manor House, September 18th & 19th!
With experience economy taking a stronger hold, it is more important than ever for organizations, regardless of industry, to understand what customer experience (CX) is. It has been defined in many ways, but our definition aims to explain the scope of customer experience: The interactions between an organization and a customer over the duration of the relationship, and the customer’s perception of their engagement and the supplied products or services. To effectively address the entire scope of the customer experience, organizations need a 360 view of their customer. The core of a CX strategy is understanding the behaviors, needs and wants of the customer. An effective CX strategy means mastering engagement opportunities with new customers, and nurturing existing customer relationships. Customer Journey Mapping uncovers what your customers need as well as when they need it along their end to end journey.